Miss Jessie’s Unveils Three New Curly Hair Products
Thanks to Birchbox, I had the opportunity to attend an exclusive bloggers only event with Miko Branch, co-founder of Miss Jessie’s salon in NYC. Miko showed a room full of bloggers about the brand’s newest products and even gave us demos!
As a fan of Pillow Soft Curls and Curly Pudding, I was particularly excited for this gem designed for curls with kink! I love how my hair looks when wet and I’m constantly trying to make it stay that way after it dries. According to Miko, that’s exactly what Coily Custard does!
Miko did a demonstration on Mellie of The Fat Apple, whose hair is strikingly similar to mine. After washing and conditioning, rake Coily Custard through hair in sections and air dry or use a diffuser. The result? Dry curls that look like you just stepped out of the shower!
Coily Custard sounds like it’s only for extremely tight curl but think again. Using the same wash, rake and diffuse method, Miko transformed this young lady’s mane from mild waves to loose curls!
As the shift from chemically straightening to embracing one’s natural curls becomes more popular, women growing out their hair may have a head full of curls with straight ends – making styling hard. Transitioner’s Magic keeps curls intact without letting the straight strands stick out. If you’ve got straight ends from years of chemical treatment or heat damage this is the perfect product.
Miko raked Transitioner’s Magic through this model’s hair then scrunched those straight ends with the help of a diffuser and voila! No more multi-textures!
Want rockstar volume? Flip your head over and comb at the roots from the back only.
Then there’s the controversially named Multicultural Curls. The Branch sisters found that just like they’re not the only people with multiple cultures that make up their DNA, they’re not the only girls with multiple curl patterns on their heads. Multicultural Curls therefore caters not necessarily to women of mixed backgrounds, but people with mixed textures on their heads. It’s light enough to work with thinner strands but thick enough to tame denser areas.
Miko allowed this model to sit under a hooded dryer for a few minutes as Multicultural Curls worked to bring a sense of cohesiveness to the various textures on her head.
All together we saw how Miss Jessie’s new products work on four different hair types. Each is designed with a specific curl pattern in mind, but using a product on different types of hair will yield different results.
I’m excited about these three new products and can’t wait to test out. You can find Transitioner’s Magic and Multicultural Curls at target.com and all three products are available at the Miss Jessie’s salon or Miss Jessie’s website.
Which product would you like to hear more about on the blog first?